What Is an Estate Sale?
- Arthur Estill

- Dec 24, 2021
- 3 min read
Updated: Jan 10
What Is an Estate Sale — And Why Do People Have Them?

An estate sale is when a home is opened to the public for the purpose of selling most or all of its contents, typically over a three- to four-day period. While every estate sale is unique, the reasons people need one usually fall into what we in the industry call the “4 D’s”:
Divorce, Downsizing, Debt, or Death.
Each of these life events comes with emotional weight, stress, and often a sense of being overwhelmed. In many cases, the home has already been sold — or is about to be — and the family is suddenly faced with the daunting question:
“What do we do with all of this?”
After years in this business, I can tell you this is the most common situation I see. The majority of estate sales I handle are for families who have already sold the home or are preparing to list it and simply don’t know where to begin.
Usually, it starts with a phone call.
I answer, “Afternoon Estate Sales,” and the conversation often begins something like:
“Hello, is this Arthur? I’ve never done this before…”
And then they tell me their story:
“I recently lost a loved one and need help selling the estate.”
“We’re moving and need to sell what’s left after the move.”
“We sold the house and already have a closing date.”
“I just went through a divorce and need to sell these things.”
“We’re moving Mom or Dad into assisted living or memory care.”
“I’m having financial difficulties and need to sell.”
“We’re downsizing and we’re completely overwhelmed.”
Different stories. Same stress.
These are not easy moments in life. They’re emotional, exhausting, and often confusing. I always start by offering my sincere condolences and reassurance — because more than anything, people need to know they’re not alone in this.
I tell them the same thing every time:
You’ve called the right person. I’m here to help — no matter what you decide to do.
I’ll come out at no cost and walk through the home with them. I’ll give them my honest, experience-based assessment of what to expect. I’ll explain their options. And I’ll remind them that what they’re dealing with isn’t “just stuff” — it’s a lifetime of memories, and it deserves to be handled with care and respect.
Whether they choose to work with me, choose another company, or decide to handle it themselves, my goal is always the same: help them find the best path forward.
I’ve always believed this:
If you put helping people first, the rest takes care of itself.
I don’t chase money. I chase good outcomes and a clear conscience. The trust families place in us during these moments matters.
Why Most Families Hire a Professional Estate Sale Company
Estate sales can be handled by families themselves, but most people quickly realize how much work is actually involved.
A professional estate sale company typically handles:
Sorting and organizing
Cleaning and prep
Staging and presentation
Research and evaluation
Accurate pricing
Marketing and advertising
Crowd control and security
Sale-day operations
Final cleanout
It’s a lot — especially when you’re already emotionally drained or under time pressure.
That’s why people reach out to a professional estate liquidator. Not just to sell things — but to reduce stress, avoid costly mistakes, and make the process manageable.
Our Philosophy at Afternoon Estate Sales
At Afternoon Estate Sales, we don’t just run sales.
We help people through transitions.
If you’re facing one of these moments in life and don’t know where to start, you don’t have to figure it out alone. We’ll walk you through it — calmly, honestly, and professionally — from start to finish. Contact Us for Your Free Consultation



